Downtown 1958

Downtown 1958

Wednesday, April 11, 2018

Suds A' Plenty

September 3, 1954, Appleton Post-Crescent
It was said in a very famous ad campaign that Schlitz was the beer that made Milwaukee famous, but for this moment in time, it looked like the Fox Valley was the beer kingpin, at least in this article.  And the Walters family, in various incarnations, would be that catalyst.  Of course, we know the sad truth, that Menasha's brewery closed down a few years later while the George Walter Brewery, maker of Adler Brau continued on into the early '70s.  But for this moment in time, celebrate along with me Menasha's brewing legacy in these grainy photographs.

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