January 10. 1963, Appleton Post-Crescent
Just before the dawn of 1960's car culture, comes these models. Except for the Corvette and the novelty of the rear engine Corvair, these were pretty bland 1950-ish family models. The era of muscle cars coming a few years down the road fed into the trendy irreverence of the '60s counterculture. In an era of "do-your-own-thing" and pop art, mod fashions and longer hair, automakers would soon find creative ways to relate to this market.